Idea Napkin No. 2
1) You. I
am a 22-year-old student at the University of Florida. As a young person with
no children or people who depend on me, I have the advantages of being able to
take financial risks and to dedicate extensive time and resources to this
business.
2) What
are you offering to customers? This product is a Bluetooth headset
designed to fit underneath a motorcycle helmet and relay navigational
directions, communications, and music to motorcycle riders.
3) Who
are you offering it to? Our customers will be individuals who ride
motorcycles regularly. These individuals are likely to be young and use the
motorcycle for everyday/commuting purposes. Although the motorcycle may not
necessarily be their primary or only vehicle, it is ridden often enough to
justify an investment in the motorcyclist’s safety and enjoyment.
4) Why
do they care? This product brings the conveniences of regular vehicles
to motorcycle riders, thereby optimizing safety and enjoyment while reducing
the limitations naturally present when riding a motorcycle.
5) What
are your core competencies? One of my strongest core competencies is
my adaptability. I am very responsive to feedback and able to see opportunities
in feedback without reacting emotionally to criticism. As I’ve found during
this assignment, this competency allows me to capitalize on opportunities to
better address the unmet needs around which my product is designed.
Evaluation: I believe these elements fit together cohesively and work
together well with one another. However, if this is not accurate I would
appreciate feedback in peer reviews that describes whether or not some of these
aspects are weaker than and/or out-of-joint with the others.
Feedback Memo: The two main points I have received from
feedback thus far are: 1) create a product of high enough quality and comfort
to elicit buyer loyalty and repeat purchases, and 2) prioritize safety to
ensure that the product does not interfere with situations that require
uninterrupted focus.
Hi Zachary,
ReplyDeleteGreat job on your second idea napkin and incorporating your previous feedback. I think you have a strong grasp on your idea and how your background fits in. All of your ideas fit together well, and I think again the safety component is what concerns me the most.
Best,
Grant
Hi Zachary,
ReplyDeleteI think you did a great job on your second napkin idea. It looks like you were able to take the main feedback points and alter it slightly to be a stronger idea. I do think that the 5 ideas work nicely together and don't believe they need to be altered. Great post!
Hi Zachary,
ReplyDeleteIt is interesting that you included since you have no people depending on you financially that you have more resources--I have never thought about it like that. I also think it is cool that you take criticism in a positive way--this is something I personally have to work on. I think they fit will together so no worries there!
Thanks for sharing,
Sydney